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The "D" word

It breathes again.

Here are some comments from BRE, an apartment REIT (hat tip Brian):

You know there really may not be an adequate description to frame what occurred during the fourth quarter with jobs and the nation’s economy.

Our Enterprise priorities, like that of many real estate companies, lead with capital preservation and enhanced liquidity. And our tactical decisions are tied to the four key risks that we believe face our industry. First, the depth and duration of this recession, or depression, and the impact on operations and EBITDA; second, the availability and the cost of public capital both near and long term; third, the availability of secured debt from the GSEs; and finally transaction risks, or the ability to sell properties to source capital.

Did he she really just say “depression”?

This is apparently from the real-estate equivalent of a mutual fund, BRE. (dig the under-aged butt-shots on their homepage) There’s not a full source for this but CR is one of the top financial bloggers so I’ve no reason to doubt him. Probably notes from an investors conference call of some type.

Anyway, now that Depression 2.0 has started bubbling up in corporate communications, it’ll soon hit mass media and by the time that dinosaur catches wind of things you know it’s on.